Author: Shikha Mehta
Shikha Mehta is a Product designer and researcher focused on creating intuitive, user-centered digital products with experience in Fintech, B2B, and B2C domains. Currently pursuing a Master’s in Information Experience Design at Pratt Institute, she blends research, interaction design, and design systems thinking to drive user engagement and business outcomes across platforms.
Design requires balancing of user values, business requirements, stakeholder needs, technical factors, and applied ethics. We offer five design activities with value-rooted provocative cards to assess user–business value…
The “Anti-Heros” card deck serves to unveil how designers inadvertently manipulate users, exposing hidden profit-driven agendas. Through play-testing workshops, the cards were refined for enhanced practicality and usability,…