Author: xwang34

Usability Testing of the Brooklyn Historical Society Website

In this project, five students developed a user testing plan to identify potential usability problems found on the Brooklyn Historical Society’s website (brooklynhistory.org). Ten participants who were familiar with BHS and/or interested in the history of Brooklyn were recruited and completed a series of tasks and questionnaires. After all testing was complete, the results were reviewed and recommendations for potential usability problem areas were provided.

MetKids Video Analytics

The project explores the differences between #MetKids videos on YouTube and on the MetKids website, thus to determine how #Metkids can balance brand awareness by bringing viewers to the website from YouTube, with an increase in views or engagement.