Interview with Senior Manager of Digital Media, Morgan Library & Museum

December 6, 2018 / 0 comments

What began as the private collection of John Pierpont Morgan has now grown into a museum and research library located in the center of Manhattan. From 1890, Morgan started collecting illuminated, literary and historical manuscripts, early printed books and old master drawings and prints. While the collection is still primarily focused on works on paper,…

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The Missing Component from Museum Digital Strategy

December 3, 2018 / 0 comments

Why museum digital strategy should include job sourcing… Interactive kiosk at New York Historical Society Over the past few years, museums have been discussing how to best incorporate digital tools and adapt to the rapidly changing, technology-centered world. There have been significant examples of both specific digital strategy documents and generic strategy with digital incorporated…

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Old Masters Online — Web Development at The Frick

December 1, 2018 / 0 comments

Old Masters Online — Web Development at The Frick Interview with Valery Chen, Front-End Web Developer at The Frick Collection Introduction Housed in the historic Fifth Avenue residence of industrialist Henry Clay Frick, The Frick Collection showcases work by European artists, especially Old Master paintings. The associated Frick Art Reference Library serves as one of the premier institutions…

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Digital Systems at the American Museum of Natural History

November 26, 2018 / 0 comments

For this interview, I interviewed Jen Cwiok, the Digital Systems Librarian at the American Museum of Natural History and a Visiting Assistant Professor at Pratt Institute, where she teaches Museum Information Management: Collection Cataloging & Digital Technology with Iris Lee. Q. What is your job title? Jen Cwiok: Digital Systems Librarian. Q. What does that entail? JC: I…

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Review of Different Museum Digital Strategies

November 19, 2018 / 0 comments

The future of the museum may be rooted in the buildings they occupy but it will address audiences across the world — a place where people across the world will have a conversation. Those institutions which take up this notion fastest and furthest will be the ones which have the authority in the future — Sir Nicholas Serota I…

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Visitor Motivation Survey and Audience Segmentation for the Whitney Museum of Art Website

November 13, 2018 / 0 comments

This post is a summary of the pilot research project at Pratt Institute undertaken by Sydney Stewart and Samantha Nullman. This research was conducted as part of the INFO 685 course: Digital Analytics: Web, Mobile and Social Media in collaboration with the Digital Media department at the Whitney Museum. Introduction In recent years, the Whitney Museum…

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Is a Digital Strategy necessary in Small museums?

November 11, 2018 / 0 comments

Is a Digital Strategy necessary in small museums? What works in a medium to large size museums will not always work for a small museums. It is something that museum professionals should be able to agree on, even though they might disagree on what those things are and why those things will not work for smaller…

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Beyond Digitization: Planning for Open Access Collections

November 6, 2018 / 0 comments

The case for making open access an objective in museum digital strategy As museums begin to move towards a systemic integration of digital tools and services across departments, ideas and strategies which were once considered revolutionary are becoming standardized as best practices and expanded beyond their original mandate. Collection digitization was once considered to refer primarily…

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The Whitney Museum of American Art Audio Guide User Test

August 18, 2018 / 0 comments

The artwork at the Whitney (left) and the Usability Testing team (from left to right: Armando Garcia, Isabella Deocariza, Andrea Rodrigues do Amaral, Wanyi Wang) Introduction Our goal is an omni-channel approach that is user-centric, and impactful, while remaining faithful to our founding mission of letting artists lead the way.—Sofie Andersen, Director of Digital at the…

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The Frick Collection: Usability Research on In-Gallery Devices

August 16, 2018 / 0 comments

By Alanood Al-Thani, Katie Curran and Shannon Mish Garden Court at The Frick Collection The Frick Collection is a staple of New York’s Fifth Avenue museums, it was founded in 1919 and holds a rich collection of old master paintings, and European decorative arts. Unlike some of the white-cube museums around the City, The Frick Collection…

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What drives users to delve deeper into The Met’s vast online collection?

July 20, 2018 / 0 comments

Reported by students at the Pratt School of Information. Chinos Maduagwu, Jamie Raymond, Jill Hackett, Xiaxin Chen. This project was done as part of the course: Usability: Theory and Practice. Located in Central Park, The Metropolitan Museum of Art in New York City houses art from around the world spanning over 5,000 years. The museum…

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A Deep Dive into The Met’s Collection Information Digital Work System

July 20, 2018 / 0 comments

Interview with Jennie Choi, Manager of Collection Information at The Metropolitan Museum of Art Public Domain Artworks from the online collection of The Met The Metropolitan Museum of Art, as the largest art museum in the United States, has 100 curators and 1.5 million artworks in their permanent collection. The Digital department, founded in 2008, has three…

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Is a Digital Strategy the answer to all your digital problems?

July 20, 2018 / 0 comments

The first day of our Digital Strategy class, we were asked by the professor, if museums should have a digital strategy. It’s a tricky question that left half the class saying yes and half saying no. And in reality and like everything in the museum sector, what works for one museum may not be the…

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Digital Evolution at the Frick Art Reference Library

July 20, 2018 / 0 comments

For this interview I spoke with Luciano Johnson, who works within the Digital Lab at the Frick Art Reference Library. The institution boasts a comprehensive in-house digitization program which has continued to grow and adapt to new technology. Digital Imaging Lab Q. What is your official job title? I am a Digital Preservation Librarian. Q. How many…

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Pratt at MoMA: Implementing Digital Strategies in Museums

July 20, 2018 / 0 comments

Pratt MDC students visiting MoMA’s Louise Bourgeois exhibition with Assistant Director of Digital Media, Chiara Bernasconi In a new course at Pratt titled “Digital Strategy: Museum Planning and Management,” Elena Villaespesa teaches the frameworks and tools needed to implement digital strategies in museums. To build on readings and in-class exercises, the class spent an afternoon…

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Visitor Journey Mapping In Museums

July 19, 2018 / 0 comments

Co-written by Megan Paqua and Sydney Stewart The museum visitor experience is often difficult to visualize for every visitor from beginning to end. That is where visitor journey mapping comes in. A user journey map is the creation of a visualization of the steps a visitor might go through in engaging with the museum during the…

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Not being photogenic in the age of Instagram: Natural History Museums

July 19, 2018 / 0 comments

Natural history museums are some of the most easily accessible museums to people of all walks of life and of all ages. How many of us went to a natural history museum in 2nd grade as a field trip? It’s easy to see how these natural history museums relate to so many of the lessons…

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Digital Strategy at The Cooper Hewitt, Smithsonian Design Museum

July 19, 2018 / 0 comments

For this interview, I spoke with the Director of Cross Platform Publishing, Strategic Partnership, and Acting Director of Digital and Emerging Media, Pamela Horn. Q. What is your job title at the Cooper Hewitt Smithsonian Design Museum? A. I hold several job titles at the museum. They are: Director of Cross-Platform Publishing, Strategic Partnership, and Acting Director…

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InstaFame: Is It Relevant to Museums?

July 19, 2018 / 0 comments

Technology is often touted as the force moving society forward, a democratizing force. Social media technology, especially, has the power to build networks of people all over the world. Museums aren’t new to social media, the majority are on several platforms. It is an inevitable reality of the present, and while some may consider it…

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Digital Strategy at the SFMOMA

July 19, 2018 / 0 comments

SFMOMA Logo Since its inception in 1935 the San Francisco Museum of Modern Art (SFMOMA) has been in the forefront of innovative and successful museum strategy. This rings especially true after their reopening in 2016, to glean more insight on what it takes to not only stay relevant but true to your institution’s mission, vision,…

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